ideas & news

Google’s “BERT” Update: 10% Of Search Results Affected
Learn about the impact of Google’s latest search algorithm update on your local business website.

Why Rebuild Your Website? The Truth About Upgrades & Redesigns
Learn to protect the health and effectiveness of your website with the occasional strategic overhaul.

Why Free Website Audits Are Useless
Read this before you take any “digital health checkup” seriously.

How To Choose The Right Keywords For Your Local Business Website
Learn the easiest and most effective ways that you, a small business owner, can pick keywords. Includes a Free Worksheet to download.

Website Copywriting: A Guide For The Wording On Your Website
Learn what you should write on your website, and how to make it persuasive.

The Difference Between Facebook & Google Ads, And When To Use Them
Learn the strengths and weaknesses of each platform, and which one to use to get the most out of your ad budget.

Shady SEO Providers: How To Not Get Scammed
Clients often come to us asking for SEO help, or saying they signed a contract with a search engine “expert”. Here is quick advice so you don’t waste any money chasing Google results.

The Top Free Digital Marketing Resources For Your Local Business
Find out who gives the online advice that actually works. Then use their 4 proven strategies to easily make content that converts web users into customers.